CIVIC SERVICE

Enhancing Service Experiences For Better Customer Engagement

customer experience
food & beverage

the challenge

how might we engage customers to consider shakey’s as a gathering place, a “third place “ in between main meals?

the solution

a 2-day multi-stakeholder customer experience (cx) design workshop with upper and middle managers of business operations, marketing, training, delivery, and finance .

the outcome

a shared understanding of customer personas, customer journeys & service design prototypes